idyllic sonoma setting
Long before the deed was signed on this beautiful piece of land, we dreamed of it becoming more than a custom crush studio for winemakers, including an event venue. Our setting at the base of the mountains in Sonoma Valley wine country just east of Santa Rosa makes Sugarloaf Wine Co. the perfect gathering place for community events, private events and corporate meetings. Who doesn’t want to pair an event experience with fine wine, a vineyard vista and mountain views? Completed in 2019, our event venue features multiple indoor and outdoor locations in various sizes. Our commercial kitchen and Chefs in Residence are available for inventive culinary creations.
All event venue spaces at Sugarloaf Wine Co. enjoy mountain views and are conveniently located on the historic Highway 12 wine road, just 15 minutes east of downtown Santa Rosa at the gateway to Sonoma Valley. There’s also ample parking onsite.
The three spacious lawns steps from our tasting room lounge offer an ideal setting for private events, community events and corporate meeting receptions. Our grand lawn, located closest to the winery and our covered porch, can accommodate events for up to 250 guests, depending on the format–reception with food stations, seated plated dinner or a combination of the two. A 50×70-foot tent or shade structure fits beautifully in this 4,000-square-foot lawn.
Two additional lawns flank our three regulation bocce ball courts. The bocce lawns are closest to our estate vineyard, allowing guests to explore grapevines. This event venue can accommodate reception for 120 people, or a seated dinner for 60 guests on each lawn.
If you’re looking for sports other than wine tasting during your event, our game area has you covered. Sugarloaf Wine Co. has three regulation bocce ball courts, as well as corn hole, ladder ball and other lawn game events available to our private event clients.
Our modern barn-style wine tasting room lounge can also be reserved for private events. With its lofty ceilings and spacious layout, the tasting room and its lounges can be booked as is, allowing for private event parties to enjoy lounge-style seating and communal tables for about 60 guests. Furniture can also be moved to transform the space into a lively indoor reception with food stations for 120 guests with partial seating. Private dinner parties can also enjoy the after-hours transformation of our tasting room to a dining room with seating for up to 120 guests.
The hospitality wing of Sugarloaf Wine Co. was designed with three separate private meeting rooms for corporate meetings or intimate business lunches. All rooms are equipped with audio-visual capabilities.
The Quercus Salon overlooks our grand lawn and seats up to 6 people. The furniture is arranged boardroom-style with a central meeting table with ample space for side tables for refreshments or a buffet.
The Chaparral Salon also overlooks our grand lawn and seats 8 people. The furniture is arranged in a conversational lounge layout for more casual meetings for 8. This meeting room also has space for a refreshments table or buffet.
Our largest meeting room, the Redwood Salon features doors that open to the grand lawn, and it accommodates up to 20 guests. The room can be configured for a classroom-style or boardroom-style meetings, a private dining room for seated dinner, or a combination of lounge seating meeting tables. This meeting room is also ideal for an intimate standing reception.
The Wine Lounge at Sugarloaf is also fitted with a fully equipped commercial kitchen (level 2). Our Chefs in Residence, who also own Second Staff, may be available to craft a special menu for your event; outside caterers are welcome to use this space and outdoor areas, subject to approval.
Answers to several frequently asked questions are below. If you have any additional questions about our event venue, please email us.
Sugarloaf can accommodate 200 cars on our property. With the use of our next door neighbor’s parking area, this capacity can be increased.
Sugarloaf has various living room lounges filled with leather chairs, sofas and tables for around 50 people in doors, as well as two dining tables, one long bar table and 22 barstools. Small quantities of cocktail and bistro tables are also available. We can accommodate dinners, lunches and meetings for 20 with in-house dining chairs; larger events require rentals.
You can hire our events coordinator for a fee to handle your event rentals.
Sugarloaf can handle event set-up for an administrative fee. Private event venue clients are also welcome to handle event coordination or hire an event planner.
We welcome outside caterers and our chefs in residence may be available to cook for your private event.
Yes. We can host weddings.
We love dogs, but the health department does not. Well-behaved pets are welcome at outdoor events; only service animals are allowed indoors.
Yes. Well-behaved children are welcome at any indoor or outdoor event.
Sugarloaf only allows one event venue rental at a time. There could, however, be a private meeting happening in one of our salons on the day of a private event, but likely not at the same time.
Events typically end at 10 p.m. due to live music ordinance.
Yes. Live outdoor music is allowed until 10 p.m. due to county sound ordinances. Music can be played on our surround sound system indoors after 10 p.m.
Sugarloaf Wine Co. is a bonded and licensed winery with multiple winemakers. We are proud to offer our event clients 20 different wines to choose from for their events. Unfortunately, we cannot allow outside alcohol to be served.
When combined, our indoor and outdoor venues have a capacity of 370. That said, we recommend using the wine lounge, which holds 120, as a reception area for an outdoor event rather than including it within the overall event capacity.
If your event is outdoors, we recommend renting a tent in case of inclement weather. Outdoor events can be moved indoors if your guest count is below our limit (about 150, including meeting rooms).
Yes. Our property is ADA accessible. If your event is outside on the lawns, we would recommend creating seating that is closest to the sidewalks for any guests with mobility challenges.
Yes. We allow private event signage at the tasting room entrance and indoors. If you wish to place a banner or signage at the winery entrance on Highway 12, the artwork must be sent to us in advance for approval.
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